BNP Paribas sets up sales desk in Zurich

The new desk will help the bank offer better forex advisory and structuring services to its local corporate and institutional clients, said a bank official.

"We consider our local presence to be one of the most effective ways of understanding and servicing our clients’ needs," said Gilbert Ninet, head of FX and treasury in Geneva. "Zurich is the heart of the Swiss asset management and institutional business. Servicing financial institutions and large corporates will be the priority of the Zur